Places for Business – Designing Downtowns for Economic Vitality

Successful, welcoming places don’t happen by accident. This session, offered at the 2026 America in Bloom Symposium & Awards Celebration, explores how intentional investments in public spaces can strengthen communities. Learn how small, visible improvements can build pride, attract visitors, encourage economic development, and create welcoming places where people want to live, work, and spend time (and money). You will leave with ideas and simple actions that can help connect community pride with economic vitality. Learn more.